CABLE TV is pleased to announce the carriage of FIBA 3x3 Basketball Competition 2022 & 2023 with exclusive broadcast rights in Hong Kong. CABLE TV will monthly deliver the selected matches across all forms of television and digital platforms. This year, Hong Kong sets to host the first year of ‘FIBA 3x3 World Tour Hong Kong Masters’. CABLE TV, the official broadcaster of FIBA 3x3 Basketball Competitions 2022 & 2023, will live broadcast the most highly anticipated moments of the competitions in Hong Kong, and show its full support for this leading event.

3x3 basketball has grown popular around the world and even became the official Olympic sport last year. Mr. Tommy Choy, Controller of Sports Channel, i-CABLE Sports Limited, said, 'We are thrilled to be the official broadcaster of FIBA 3x3 Basketball Competitions 2022 & 2023 and the production team for the FIBA 3x3 World Tour Hong Kong Masters. Cable TV had an insight into the cooperation opportunity with FIBA on 3x3 Basketball after Tokyo 2020 Olympic Games, and grabbed its chance to reach an agreement. With our substantial experience in producing and broadcasting international and local sports events, as well as our professional commentators, we are confident that we can extend and promote the 3x3 basketball fever, and show our support for local sport events, by live broadcasting “FIBA 3x3 World Tour Hong Kong Masters” and other FIBA 3x3 competitions.’

As Hong Kong is granted to host one of the legs of the series, the inaugural ‘FIBA 3x3 World Tour Hong Kong Masters’ is scheduled to be held in November, aiming to provide opportunities for local basketball lovers to participate in this international event. CABLE TV will selectively broadcast nearly 13 events of the FIBA 3x3 World Tour 2022, the FIBA 3x3 World Cup, Asia Cup, AmeriCup and Europe Cup. The FIBA 3x3 World Cup is one of the leading 3x3 events, following the Olympic Games, and it will take place in Belgium from 21 to 26 June 2022; while the FIBA 3x3 World Tour 2022 will first take place in Utsunomiya, Japan on 14and 15 May 2022. CABLE TV will exclusively broadcast the selected competitions and bring this international basketball event to Hong Kong audience.

In order to bring more exciting basketball matches to a wider range of audiences, selected matches will be broadcast on multiple platforms, including pay TV channels, CABLE Sports (HD 601 / SD 661), Sports Plus 1 (HD 602 / SD 662), Sports Plus 2 (HD 604 / SD 664), and Sports Plus 3 (HD 605 / SD 665), official websites and the mobile app of CABLE TV (http://www.i-cable.com). Moreover, a team of commentators will provide professional commentary and analysis for the matches, hoping to witness the winning moments with audiences.